For the Renault Arkana world premiere presentation, we implemented a technologically sophisticated performance, ensuring a spectacular appearance of the car in front of the audience. The emphasis was placed on the play of light and special effects, we also added a video broadcast of a clip created especially for the event. The performance reflected the design concept of the new Renault, and the dynamic video sequence made it possible to feel the spirit and concept of the new car.

Within the framework of the Moscow International Automobile Salon, the Agency team was responsible for the full service of the Renault stand: hosting, consulting, VIP-zone catering, cleaning and more. We also implemented special activations for a wide audience.

There was a separate area built up in front of the exhibition pavilion for a test drive.

As part of the car dealership, we also held several separate events for dealers, Renault partners and journalists.